RATEQUOTENOW

Client

RateQuoteNow, advertiser directory

Purpose

A directory site connecting people shopping for local services with vetted advertiser businesses, launched with a free-member tier first.

Objective

Prove out the directory model with free listings before layering in a paid tier for advertisers wanting greater visibility.

Solutions

• Phase 1 free-member directory shipped and live
• Free and paid two-tier listing model designed for the next phase
• Built so new advertiser categories and locations can be added without a rebuild

Creative Influences

Local directory platforms: clear categories, credibility-first listings.